Month: March 2025

The $200M Sales Secret: One Simple Question That Changes Everything

By John Lusher | March 31, 2025 |

As a top sales consultant and keynote speaker, here’s the million-dollar question that can double your business in two years: “What are the three results you need to generate from your next supply agreement?” This is what I call an issues-based question—designed to prompt someone to think about their future and what truly matters to…

The One Question That Turns “Maybe” Into “Yes” (You’re Not Asking It!)

By John Lusher | March 24, 2025 |

As a top sales consultant, I’ve successfully shown organizations on six continents how to gain velocity in their sales efforts by asking the right questions. Here’s an example: A major financial services firm called me in to review their numbers. It took their advisors five sales calls to close a new investor, and they knew…

They Were Failing… Until This One Simple Shift Made Them $88.5M

By John Lusher | March 17, 2025 |

Duolingo, a player in the ed-tech space offering language learning services, was stuck in a rut with their company’s revenues. They offered a free version of their product to compete against other players like Babbel, which used a subscription model to sell their products. Duolingo gave their product away for free, calling it “freemium” to…

8% Growth in a Struggling Market? This Fast Food Giant Reveals the Magic Formula Behind Its Success!

By John Lusher | March 10, 2025 |

Today, several sectors are experiencing downturns due to economic factors. But in the fast food industry, even when demand is soft and year-over-year revenue declines, there is one fast food brand that is growing at a very fast rate. Guess who it is? Drum roll, please…   Taco Bell! That’s right—Taco Bell. Taco Bell is forecasting…

The #1 Cold Outreach Mistake That’s Costing You BIG

By John Lusher | March 3, 2025 |

Ever get a message that starts like this? “Hey Ron, I see that we are both in the same business of helping clients grow. We help consultants like you generate at least 25K a month.” Delete. Why? Two reasons. First, if the only thing personalized in your message is my name, it’s not personalization—it’s a…

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The $200M Sales Secret: One Simple Question That Changes Everything

By John Lusher / March 31, 2025 /

As a top sales consultant and keynote speaker, here’s the million-dollar question that can double your business in two years: “What are the three results you need to generate from your next supply agreement?” This is what I call an issues-based question—designed to prompt someone to think about their future and what truly matters to…

Read More

The One Question That Turns “Maybe” Into “Yes” (You’re Not Asking It!)

By John Lusher / March 24, 2025 /

As a top sales consultant, I’ve successfully shown organizations on six continents how to gain velocity in their sales efforts by asking the right questions. Here’s an example: A major financial services firm called me in to review their numbers. It took their advisors five sales calls to close a new investor, and they knew…

Read More

They Were Failing… Until This One Simple Shift Made Them $88.5M

By John Lusher / March 17, 2025 /

Duolingo, a player in the ed-tech space offering language learning services, was stuck in a rut with their company’s revenues. They offered a free version of their product to compete against other players like Babbel, which used a subscription model to sell their products. Duolingo gave their product away for free, calling it “freemium” to…

Read More

8% Growth in a Struggling Market? This Fast Food Giant Reveals the Magic Formula Behind Its Success!

By John Lusher / March 10, 2025 /

Today, several sectors are experiencing downturns due to economic factors. But in the fast food industry, even when demand is soft and year-over-year revenue declines, there is one fast food brand that is growing at a very fast rate. Guess who it is? Drum roll, please…   Taco Bell! That’s right—Taco Bell. Taco Bell is forecasting…

Read More

The #1 Cold Outreach Mistake That’s Costing You BIG

By John Lusher / March 3, 2025 /

Ever get a message that starts like this? “Hey Ron, I see that we are both in the same business of helping clients grow. We help consultants like you generate at least 25K a month.” Delete. Why? Two reasons. First, if the only thing personalized in your message is my name, it’s not personalization—it’s a…

Read More