How I Turned a Market Collapse Into $1.2M in Sales—and You Can Too
Published on April 14, 2025
Tariffs are dominating the headlines, and the fear keeping business leaders up at night—loss of control, loss of security. Nobody knows where this is headed. That kind of uncertainty crushes confidence, and when confidence disappears, people pull back.
But if you have been in business long enough, you have seen this before. Back in 1983, I was with Control Data, a Fortune 100 company. We had two main markets: mid-frame computers and disk drives. Then laptops hit. Mid-frame sales collapsed almost overnight. To make up for the loss, we raised prices and suddenly, we were 40% above the market. We couldn’t compete. Sales plummeted. Control Data went from the Fortune 100 to the Fortune 250 overnight. Entire divisions shut down. Quotas were cut to $800,000.
But I didn’t lower mine. I kept it at $1.2 million.
As a top sales consultant and a top sales keynote speaker, I live by a single unwavering principle: failure is not an option. So I went looking for an opportunity where no one else was searching.
One Sunday, flipping through the New York Times business section, I found a small company, Clancy Paul. They were adding innovative services to the laptops they sold, but no one knew about them. I drove to Princeton, parked next to a horse standing outside the building—not exactly Fortune 500 vibes—and met Glen Paul, the founder. He was a sharp Princeton grad, an impressive visionary. I thought, I’m willing to attach my success to this man’s train.
I asked what he needed. He said, “I’ve got six months of runway.”
I said, “You need credibility. We are Fortune 500—let’s announce a partnership. You’ll get attention. I’ll get you into the market.”
We did, and I worked it hard. That year, I hit $1.2 million in sales.
Yes, today’s environment is certainly uncertain, but the strategy remains the same: stay calm, think clearly, and find the people who need not just your products and services, but also your partnership. Because behind every disruption, there’s a door—and a whole new set of needs. Find that door and walk through it.
Ready to turn today’s uncertainty into your next big opportunity? Let me show you how top performers are using the Velocity Mindset® to stay in control, close deals faster, and thrive in any economy. Schedule your FREE VIP consultation today. https://calendly.com/ronkarr/30min
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