Month: September 2025

Have you ever listened to a story and halfway through thought, “Wait, what’s the point here?” If you’ve been there, you know how painful it can be. That’s why the most powerful and efficient way to tell a story is to start with the point. Why? Because when you lead with the point, you immediately…

Our feelings drive our actions. Think about it: you wake up in the morning, and you don’t feel like working out because you had a little too much wine the night before. What happens? You skip the workout. That’s the power of feelings—they drive what we do. The same principle applies in business. Our feelings…

Apple just launched the iPhone Air—the thinnest iPhone ever. Which is great, except until you lose it between the couch cushions and need Find My iPhone just to finish a text. But here’s the bigger question: why would Apple risk redesigning its most profitable product to be thinner, lighter, and faster? The answer is simple:…

I’m standing in Beaver Creek, Colorado, where they’re having an Oktoberfest on Labor Day weekend. Now, why would they have an Oktoberfest on Labor Day? It’s quite simple—it’s all about timing. The one thing that really screws up velocity is not knowing the exact timing of when to work on something. Without that, you waste…

You know, people always ask me—they want to go faster. And I say, “If you just want to go faster, I can put you in a Ferrari, point you at a brick wall, and tell you to step on it.” That will get you faster results, but not the kind you want. It would be…