Sales

How to grow your sales with personalization and emotion

By John Lusher | August 31, 2022 |

No matter how small or big your business is, personalizing your customer experience is a perfect way to drive substantial growth. When you get personal, people get emotional. And that’s a powerful thing, considering the fact that up to 95% of purchasing decisions are made emotionally, and later justified logically. In this video, Scott McKain,…

How to get a reply from a high-value prospect

By John Lusher | July 14, 2022 |

So how do you get a reply from a high-value prospect? I get this question often from executives, as well as salespeople. In this week’s sales training video, I share one simple, yet most powerful strategy to get people to reply to your emails. It works every time, try it! #VelocityMindset #SalesLeadership #SalesStrategy #leadership #sales…

How to raise your revenue when sales are down

By John Lusher | July 7, 2022 |

When demand is down, businesses usually resort to having a sale, thinking that the lower price will save the day for them. But how does that work? Let’s look at the numbers. #VelocityMindset #leadership #sales #SalesLeadership #SalesTraining #SalesTip #sale #business

A powerful sales lesson to learn from Aaron Judge

By John Lusher | June 30, 2022 |

It takes awhile to build a proper valuer proposition to get what you are worth in life. Take Aaron Judge, an American professional baseball right fielder for the New York Yankees of Major League Baseball. He was offered $213.5 million by the Yankees to extend his contract. He turned it down. Why? Watch this video…

The Key to Success in Business and Life

By John Lusher | June 28, 2022 |

When planning a future outcome, do you allow yourself to imagine an ideal destiny—one that inspires passion and drive? To truly break through your glass ceiling and achieve greater results faster, you need to start with a clean piece of paper. Allow yourself to dream about your ideal destiny. This is where you come up…

How to Write Fewer Proposals and Still Grow Your Business

By John Lusher | June 14, 2022 |

Would you propose to your girlfriend or boyfriend if you knew there was only a 40% chance he or she would say “yes?” The answer is no. So why would you submit business proposals to potential customers without qualifying them first? Watch this video to find out how to write fewer proposals and still grow…

One Smart Action to Jumpstart Your Sales Today

By John Lusher | May 26, 2022 |

Perfectionism has gotten many leaders to where they are today. Perfectionists tend to be highly motivated, engaged and willing to work longer hours. But the relentless pursuit of excellence can inhibit your progress as a sales leader and hurt your revenue velocity in the end. #VelocityMindset #revenue #sales #leadership #perfectionism

How To Make Profit By Creating Value For Your Customers

By John Lusher | February 24, 2022 |

Shifting your focus from Getting to Giving by consistently providing value to others is both a genuine and most financially profitable way to do business. But how do you define value? And how do you create it for your customers? Find out in this week’s video training with Bob Burg, co-author of the international bestseller,…

Futuristic Thinking As The Key to Success In Sales and Leadership

By John Lusher | February 10, 2022 |

When I am asked to help my clients select the right candidates for both sales executive and leadership positions, the trait that I look for most is futuristic thinking. If you can help your clients meet the future needs of their customers, then you will stay relevant for your clients in the long term. So…

The One Thing People Always Buy First, Regardless Of The Industry

By John Lusher | December 16, 2021 |

Regardless of the industry we are in, we all are selling one thing: Hope. Everyone is hoping for something better – whether it’s more revenues, better results, better efficiencies. So as you plan for next year, make it simple and do these two things to increase your sales and gain Velocity. #VelocityMindset #leadership #sales #SalesStrategy…

Archives

Mastering Cross-Selling: Insights from Nature’s Banyan Tree

By John Lusher / March 21, 2024 /

When I think of sales success, I think of a Banyan tree. Look at this tree. It is so magnificent. But look at the integrated network of roots. It’s amazing how it grows. Now, here’s what’s special about a Banyan tree. It’s not like normal trees that have one trunk coming down, and it’s not…

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Closing the 2-Minute Sale

By John Lusher / March 14, 2024 /

I want you to meet Alex. Alex is a van driver who picked me and a few of my colleagues up from the hotel in Albuquerque this weekend to take us to the airport. It was a seven-minute ride. During the ride, Alex asked us if we had traveled to many different cities and ordered…

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How to become part of the inner woven fabric of your client’s organization

By John Lusher / March 7, 2024 /

If you truly want to keep your competitors out of your accounts, you must become part of the inner woven fabric of your client’s organization. Consider that loose piece of thread sticking out of the bottom of your sweater, and you start pulling it. All of a sudden, you inadvertently pull apart the entire sweater.…

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The 4 Questions You Can’t Afford to Leave Unanswered to Close the Deal

By John Lusher / February 22, 2024 /

A few years ago, I was meeting with Steve Forbes in the Forbes building in his private library. The meeting was to discuss the presentation he was about to give to the National Speakers Association that I was president of. Rather, it was to get him to agree to give that presentation. What struck me in…

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The Crucial Factor Missing from Your 2024 Sales Plan

By John Lusher / November 30, 2023 /

As you create your sales plan for 2024, what’s the one issue you must pay special attention to? That one issue is your ideal customer profile, because that’s going to determine whether or not you gain velocity in your sales efforts. Picture business 2012: I was just voted as the Vice President of the National…

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The Answer to Success is in the Questions You Ask

By John Lusher / October 19, 2023 /

In the early ‘90s, I trademarked the phrase “The Question Man™.” I believed then, as I believe now, that the answers to your success lie in the questions that you ask. At that time, I had a great client, Hertz Equipment Rental, that rented backhoes. It was a division of Hertz Rental Car Corporation. The VP of Sales was…

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Surviving Slow Customer Flow: Is It Marketing or Sales That Holds the Key to Success?

By John Lusher / September 21, 2023 /

When times are tough, and the flow of customers into your business is slowing down to a drip, what’s more important: marketing or sales? I had that conversation yesterday with the CEO I was coaching. He sells very high-end custom furniture. Because of the economy, he was complaining that the flow of traffic into his…

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Is There an Easy Path to Success?

By John Lusher / August 24, 2023 /

Does anything in life come easy for us? Yes and No. When we engage in activities aligned with our strengths and skills, they often come easily to us. On the other hand, tasks that we dislike or lack proficiency in can be challenging. However, that is not what I’m talking about here. Recently, I had…

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The Velocity Mindset: Change Your Mindset, Rewrite Your Story

By John Lusher / August 21, 2023 /

What would the world be like if everyone acted like a leader, not a victim of circumstances? Finally, a practical guide that conquers the minds and hearts of leaders around the world! Grab your copy of The Velocity Mindset® book on Amazon:  https://bit.ly/TheVelocityMindset #VelocityMindset #mindset #leadership #sales

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Leadership as a Key to Sales Success

By John Lusher / June 16, 2023 /

Leadership isn’t limited to a select few; it resides within each one of us. We all possess the ability to lead in our own lives, families, and pursue our purpose. For sales people, leadership is about leading their potential clients or customers through a decision-making process to help them make the right decision. If you…

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