Velocity Mindset

How to Use Storytelling as a Leadership Tool

By John Lusher | November 9, 2022 |

Featuring Scott McKain, Expert on the Ultimate Customer Experience® and Author of “Ten Best” Biz Book (Forbes) Leadership storytelling plays a big role when it comes to driving customer or employee loyalty and engagement. You might have a sales goal that you want your team to hit or a particular mission for them to buy…

Four things that separate extraordinary achievers from the rest of the pack

By John Lusher | November 2, 2022 |

Every industry has a small set of high achievers. They are people you know and admire, including business leaders and other talented individuals. But there is an even smaller subset of people that exists within that group — the ultra-high achievers. These are the most exceptional individuals whose performances leave us shaking our heads in…

Are You Setting Yourself up to Fail?

By John Lusher | October 28, 2022 |

Multitasking seems like a great way to accomplish a lot in less time. But neuro-science research shows that there is really no true multitasking. In fact, multitasking can reduce productivity by as much as 40%, some researchers suggest. So what is it that makes multitasking such a productivity killer? Find out in this video training.…

The three transformative revelations to help you move from management to leadership

By John Lusher | October 21, 2022 |

Featuring Bob Chapman, Chairman and CEO of Barry-Wehmiller Companies, Inc Named the #3 CEO in the world by Inc. magazine, Bob Chapman has transformed Barry-Wehmiller from a struggling business into a thriving operation with $3 billion in revenue. Watch this fragment from his recent Velocity Mindset® interview for the three transformative revelations he had that enabled him to…

The one thing that stands in the way of your Velocity and success

By John Lusher | October 20, 2022 |

Focus and deep work are key when it comes to achieving success in business and life. In fact, a study by Potential Project concluded that staying focused enables managers and leaders to rise faster and higher in the ranks at work. Other studies reveal that high levels of focus make people feel more balanced and…

A proven strategy to exceed customer expectations

By John Lusher | October 14, 2022 |

Happy and satisfied clients or customers that’ll stick with you over the long term are the ultimate goal for any business. The tricky part, however, is that customer needs and expectations have evolved over time. In fact, in a survey by Salesforce, 76% of customers said “it’s easier than ever to take their business elsewhere—switching from brand…

3 Things to Look for in a Mentor

By John Lusher | October 6, 2022 |

Featuring Dr. Nido Qubein, President of High Point University   You’ve heard it again and again: Everyone needs a mentor. The right mentor can help you gain confidence, develop new skills and set you up for success by showing how to get to where you want to be. But what exactly makes for great mentorship?…

How to hold yourself accountable and achieve your dreams faster

By John Lusher | September 30, 2022 |

When I am brought into organizations, CEOs often ask me: “How can I make my people more accountable to the organization?” And the answer is: you can’t. There is no such thing as accountability to an organization. But people can be accountable to their own promises. Watch this video for a simple, yet powerful strategy…

Why Smart Marketing is About Help, Not Hype

By John Lusher | September 23, 2022 |

Featuring Jay Baer, New York Times best-selling author of YOUtility If you’re wondering how to make your products or services seem more exciting and win attention online, you must ask: “How can we help?” In his book, Youtility, my guest and New York Times bestselling author Jay Baer offers a new approach: marketing that is truly,…

Are You Going After the Wrong Goal?

By John Lusher | September 22, 2022 |

In order to have true Velocity, speed is not enough – you need speed with direction. Just like an airplane pilot needs a destination to fly his plane, a CEO or a sales executive needs to be able to set the right goal before going into a meeting in order to succeed. So how do…

Archives

Go Slow to Go Fast

By John Lusher / April 18, 2024 /

Do you know that sometimes you have to go slow to go fast? Recently, I installed a new productivity software program. And like many of you, I figured I knew immediately what I had to do, so I didn’t bother reading the instructions. After two painful hours of trying to get the software to work…

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Thinking Outside the Box: How a Shoe Store Owner Solved the Shoplifting Problem

By John Lusher / April 4, 2024 /

As we’ve all seen for the last year or two, there’s been a lot of shoplifting. A pack of thieves breaking into stores, stealing massive amounts of merchandise, and leaving before the cops come. If they’re caught, they’re back on the streets in a couple of minutes. Shoplifting has gotten to such a high degree…

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Mastering Cross-Selling: Insights from Nature’s Banyan Tree

By John Lusher / March 21, 2024 /

When I think of sales success, I think of a Banyan tree. Look at this tree. It is so magnificent. But look at the integrated network of roots. It’s amazing how it grows. Now, here’s what’s special about a Banyan tree. It’s not like normal trees that have one trunk coming down, and it’s not…

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Closing the 2-Minute Sale

By John Lusher / March 14, 2024 /

I want you to meet Alex. Alex is a van driver who picked me and a few of my colleagues up from the hotel in Albuquerque this weekend to take us to the airport. It was a seven-minute ride. During the ride, Alex asked us if we had traveled to many different cities and ordered…

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How to become part of the inner woven fabric of your client’s organization

By John Lusher / March 7, 2024 /

If you truly want to keep your competitors out of your accounts, you must become part of the inner woven fabric of your client’s organization. Consider that loose piece of thread sticking out of the bottom of your sweater, and you start pulling it. All of a sudden, you inadvertently pull apart the entire sweater.…

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How to overcome your fears and live a life beyond limits.

By John Lusher / February 29, 2024 /

A few years ago, I was taking a self-improvement course in New York City with a good friend of mine. After the program, we returned to my condo in Fort Lee, New Jersey, on the 10th floor. Now, my friend is an accomplished pilot. He flew overseas commercially for a major airline and was a…

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The 4 Questions You Can’t Afford to Leave Unanswered to Close the Deal

By John Lusher / February 22, 2024 /

A few years ago, I was meeting with Steve Forbes in the Forbes building in his private library. The meeting was to discuss the presentation he was about to give to the National Speakers Association that I was president of. Rather, it was to get him to agree to give that presentation. What struck me in…

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Do you leverage your strengths to win the game of life? 

By John Lusher / February 15, 2024 /

This past Sunday, we had a great Super Bowl with an overtime win—the San Francisco 49ers against the Kansas City Chiefs. Both teams had two different styles of quarterbacks. One of the reasons both teams made it to the Super Bowl was because their head coaches leveraged each quarterback’s strengths. Coach Andy Reid, with the…

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How to reframe your argument to move forward

By John Lusher / February 1, 2024 /

Do you know how to reframe your argument to move forward? Reframing is a cognitive technique used both in psychology and communications to shift your viewpoint as to how you see the problem so that you can see it correctly. Hertz reframed the situation a while back when they surveyed their top renters. The biggest…

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How to add Velocity to Your Negotiations

By John Lusher / January 25, 2024 /

In 2006, I collaborated on a negotiation book with famed negotiator, Herb Cohen. Herb has a saying that negotiation is a game, a game that both sides want to win. Yet, most people lose velocity in their efforts to negotiate a deal because they are married to getting the deal exactly the way they want…

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