Bravo- Jennifer Capriati
What's the difference between today's 25 year old Jennifer Capriati and the teen age version 9 years ago? COMMITMENT! As a teen, she was totally unfocussed on winning and overtaken by the celebrity status she enjoyed. Her main interest was partying. She also fell victim to being influenced by individuals who were out for their own interests and not hers. After a layoff, Jennifer got herself together and committed to her coach (and father) Stephano, to do whatever it takes...
Catching a Buzz!
Buzz Marketing is the latest fad being talked about. The idea is to use a handful of carefully chosen trendsetters in a community to act as “influencers”. For instance, you can call up your friends or associates and act as an influencer regarding a product or service you highly recommend. If the pitch is done right, the expectation is the message will spread spontaneously like a virus. Face-to-face Buzz Marketing is the same thing except it is done in person....
Titan Quote
"When you are in your own head, you are behind enemy lines!" Unknown Source TRANSLATION: If your ego is oversized, you are less likely to be listening to your customers. If you think you are not good enough, you are not equipped to be listening to your customers. Concentrate on your customers and everything else will fall into place.
The Balanced Growth Plan!
The two universal laws of sales success are: Sell more to existing customers and keep prospecting for new business at all times. Which of these laws is more critical to your success? Both of them! It is a fact that it costs you less to sell more to existing customers because you have already invested time and money in developing the relationship. Some estimates say that it costs you up to 40% less to sell add on products and services...
Beverly Sills
“You may be disappointed if you fail, but you are doomed if you don’t try.” Beverly Sills TRANSLATION: Titans are always trying out new ways to increase the value they offer their customers and improve their performance
CD Business Cards
Tired of carrying all those brochures and spec sheets? Then go to the nearest dumpster and throw them out (you may want to check with your boss first). Companies now are getting smart and trim by providing their sales people with CD Rom's the size of a business card. These CD's are easy to use. Just throw them into your CD drive and have access to the latest price and product information, testimonials, videos, etc. Whatever you want your customers...
Bias vs. Change
As a leader, you have developed ideas as to what works and what doesn’t work. You have a bias as to what you believe. Question is, does your current bias serve you well? We have all heard the old axiom ‘if it ain’t broken, don’t fix it’. While it is true that a well-oiled machine should not be tinkered with to the point where it loses its value, every machine or process must be fine tuned occasionally. There are some...
Cindy Roth-Karr
In case you were wondering if Cindy Roth-Karr is related to me, you better believe it. Besides being a loving wife and wonderful mother who supports my efforts and takes care of family issues during my extensive travels, she is also a sales superstar. While I am usually hesitant to highlight family members, there is no way I can overlook what happened last week. Cindy and her colleagues put on a phenomenal industry event last week in NYC that drew...
It Only Takes One to Be Free
What are two of the keys to success? Persistence and faith! Just ask Anthony and Charles Shepherd. Anthony and Charles were charged and convicted in 1987 with the death of a livery cab driver. During the last 14 years in jail, Anthony Faison never gave up on the fact that he was innocent. Relentless in trying to get his story heard, he wrote thousands of letters until one was heard and acted upon. Michael Race, a private investigator, received a...