Top Sales Producer

You Don’t Have a Talent Problem. You Have a Direction Problem.

By John Lusher | March 2, 2026 |

In the mid-2000s, I was lying in a hospital bed recovering from back surgery when a difficult question hit me: What haven’t I done with my life? And why? When you’re forced to slow down, clarity shows up. I realized that unrealized goals rarely come down to talent or opportunity. They come down to three…

The Real Point Where Momentum Breaks Down (and Why Most Executives Miss It)

By John Lusher | January 14, 2026 |

Most people think velocity is blocked by outside forces—other people, missed signals, bad timing. The truth is far more uncomfortable…and far more powerful.  It turns out the biggest obstacle that gets in our way is internal, and it starts with the stories we create every day. Everything that someone says or does to you, you…

Every Word Matters: How Emotional Triggers Shape Success

By John Lusher | January 6, 2026 |

Every conversation you have is shaping a story in someone else’s mind—and if you are not aware of it, that story could be working against you. We are emotional creatures. Like a strength, it can help us—but if it is overused, it becomes a weakness. Anything you say to me or do to me, all…

The Moment I Stopped Feeling Like a Fraud

By John Lusher | December 3, 2025 |

You know, there’s a phrase from my childhood that stuck with me for decades. It wasn’t inspirational. It wasn’t wise. It was—“You’re a fraud.” My father said it to me. T And it became a lightning bolt that hit me every single time I tried to do something big. And here’s the worst part… There…

The Thinking Pattern That is Holding You Back

By John Lusher | October 7, 2025 |

We were trained to think linearly. In English we read left to right; in Hebrew we go right to left. I do not care which way you go — you are still thinking linearly. That is the problem. I do not want you to think linearly. I want you to think upwards. I want you…

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You Don’t Have a Talent Problem. You Have a Direction Problem.

By John Lusher / March 2, 2026 /

In the mid-2000s, I was lying in a hospital bed recovering from back surgery when a difficult question hit me: What haven’t I done with my life? And why? When you’re forced to slow down, clarity shows up. I realized that unrealized goals rarely come down to talent or opportunity. They come down to three…

The Real Point Where Momentum Breaks Down (and Why Most Executives Miss It)

By John Lusher / January 14, 2026 /

Most people think velocity is blocked by outside forces—other people, missed signals, bad timing. The truth is far more uncomfortable…and far more powerful.  It turns out the biggest obstacle that gets in our way is internal, and it starts with the stories we create every day. Everything that someone says or does to you, you…

Every Word Matters: How Emotional Triggers Shape Success

By John Lusher / January 6, 2026 /

Every conversation you have is shaping a story in someone else’s mind—and if you are not aware of it, that story could be working against you. We are emotional creatures. Like a strength, it can help us—but if it is overused, it becomes a weakness. Anything you say to me or do to me, all…

The Moment I Stopped Feeling Like a Fraud

By John Lusher / December 3, 2025 /

You know, there’s a phrase from my childhood that stuck with me for decades. It wasn’t inspirational. It wasn’t wise. It was—“You’re a fraud.” My father said it to me. T And it became a lightning bolt that hit me every single time I tried to do something big. And here’s the worst part… There…

The Thinking Pattern That is Holding You Back

By John Lusher / October 7, 2025 /

We were trained to think linearly. In English we read left to right; in Hebrew we go right to left. I do not care which way you go — you are still thinking linearly. That is the problem. I do not want you to think linearly. I want you to think upwards. I want you…