Month: March 2012
Let’s face facts. Steve Jobs was a genius when it came to developing the Apple Store. It is an experience just going into one of the Apple Stores regardless if you buy anything. Besides dazzling displays of their products on tables throughout the stores, they use their own products to move the sales process along…
My driver of 15 years was taking me to the airport today and he asked me a question: “The place I was living in I have to move out of because they are selling the building. I really felt comfortable and I fear I won’t be as comfortable in a new place. I do not…
The last several years have been difficult for the vast majority of businesses. It seems as if every customer is demanding a lower price or at least some sort of special deal. As frequently as customers are asking for it, salespeople are giving it to them. Salespeople are quick to defend their need to discount…
Let’s face facts. Steve Jobs was a genius when it came to developing the Apple Store. It is an experience just going into one of the Apple Stores regardless if you buy anything. Besides dazzling displays of their products on tables throughout the stores, they use their own products to move the sales process along…
Read MoreMy driver of 15 years was taking me to the airport today and he asked me a question: “The place I was living in I have to move out of because they are selling the building. I really felt comfortable and I fear I won’t be as comfortable in a new place. I do not…
Read MoreThe last several years have been difficult for the vast majority of businesses. It seems as if every customer is demanding a lower price or at least some sort of special deal. As frequently as customers are asking for it, salespeople are giving it to them. Salespeople are quick to defend their need to discount…
Read More