Success

Growing Sales the Rolls Royce Way

By John Lusher | May 2, 2024 |

Did you hear that Rolls-Royce announced this week that it is building five brand new buildings on its main manufacturing site in England? So, I ask you, what was the driver for making this huge, expensive decision? Many of you would say it is to build new cars. That is far from the truth. The reason…

Boeing’s Velocity Crisis: When Speed Trumps Quality

By John Lusher | April 25, 2024 |

In today’s world, the pressure to quickly deliver innovative solutions can sometimes lead to unintended consequences. Just ask Boeing. Its recent spate of mishaps is causing it a lot of problems. From increased regulatory pressures to safety concerns to customers, fliers, like me, worrying whether or not the Boeing plane they’re on is actually going to get…

Thinking Outside the Box: How a Shoe Store Owner Solved the Shoplifting Problem

By John Lusher | April 4, 2024 |

As we’ve all seen for the last year or two, there’s been a lot of shoplifting. A pack of thieves breaking into stores, stealing massive amounts of merchandise, and leaving before the cops come. If they’re caught, they’re back on the streets in a couple of minutes. Shoplifting has gotten to such a high degree…

Closing the 2-Minute Sale

By John Lusher | March 14, 2024 |

I want you to meet Alex. Alex is a van driver who picked me and a few of my colleagues up from the hotel in Albuquerque this weekend to take us to the airport. It was a seven-minute ride. During the ride, Alex asked us if we had traveled to many different cities and ordered…

How to become part of the inner woven fabric of your client’s organization

By John Lusher | March 7, 2024 |

If you truly want to keep your competitors out of your accounts, you must become part of the inner woven fabric of your client’s organization. Consider that loose piece of thread sticking out of the bottom of your sweater, and you start pulling it. All of a sudden, you inadvertently pull apart the entire sweater.…

How to overcome your fears and live a life beyond limits.

By John Lusher | February 29, 2024 |

A few years ago, I was taking a self-improvement course in New York City with a good friend of mine. After the program, we returned to my condo in Fort Lee, New Jersey, on the 10th floor. Now, my friend is an accomplished pilot. He flew overseas commercially for a major airline and was a…

Do you leverage your strengths to win the game of life? 

By John Lusher | February 15, 2024 |

This past Sunday, we had a great Super Bowl with an overtime win—the San Francisco 49ers against the Kansas City Chiefs. Both teams had two different styles of quarterbacks. One of the reasons both teams made it to the Super Bowl was because their head coaches leveraged each quarterback’s strengths. Coach Andy Reid, with the…

How to add Velocity to Your Negotiations

By John Lusher | January 25, 2024 |

In 2006, I collaborated on a negotiation book with famed negotiator, Herb Cohen. Herb has a saying that negotiation is a game, a game that both sides want to win. Yet, most people lose velocity in their efforts to negotiate a deal because they are married to getting the deal exactly the way they want…

What do you have to give up to reach your New Year’s resolutions? 

By John Lusher | January 11, 2024 |

25 years ago, when I started my speaking and consulting business, I started my first office in an executive suite. I met this person who worked for a computer company and we developed a friendship. Every morning we’d come to work, we would meet in the kitchen, and we’d have our morning coffee. We would…

Making Good on Your New Year’s Resolutions

By John Lusher | January 4, 2024 |

Now that we have started 2024, and we’re looking at our New Year’s resolutions, the question is, “How do we execute them?” Here’s what I want you to think about: If you have more than one New Year’s resolution, and you’re trying to work on more than one at a time, that is a problem. This…

Archives

THE WAY OUT OF THE CRISIS IS THROUGH VELOCITY MINDSET

By John Lusher / June 23, 2020 /

As you pave your way out of the COVID-19 crisis, you have to make up for lost time and lost revenues – and you have to do it fast! Yet, getting your customers’ attention is now harder than ever. The modes of communication have changed, and you no longer can visit them in person. At…

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WHAT IS THE BEST WAY TO KEEP EXISTING CLIENTS IN TODAY’S CRISIS?

By John Lusher / May 11, 2020 /

Many clients are calling asking me how do they keep their existing business when the world has shut down. My answer is simple: “Treat every existing client like they are a prospect.” In today’s video, I show how you can reformulate your value proposition to make it relevant to today’s issues. This is the best…

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ARE YOU LEVERAGING YOUR POINTS OF POWER IN A CRISIS?

By John Lusher / May 8, 2020 /

Pretend an existing client calls you. They claim to have lost a lot of money because of the crisis. They now need all vendors, including long time partners like you, to reduce prices by 15%. Or lose the business. You cannot negotiate with strength by playing defense. You must play offense – and you do…

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DO YOU HARNESS THE POWER OF CONSISTENCY?

By John Lusher / May 6, 2020 /

Consistency and quality will have a greater positive impact on your success than just sheer quantity.    When I started releasing these daily videos 7 weeks ago, there was a huge demand for assistance in learning how to deal with the unexpected COVID-19 crisis. The videos provided you with daily bits of inspiration and knowledge…

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THE SINGLE MOST IMPORTANT FACTOR BEHIND COACH SHULA’S SUCCESS

By John Lusher / May 5, 2020 /

Yesterday, the sports world lost the winningest coach in NFL history, Don Shula who passed away at 90 years of age. Many of you may remember Coach Shula for coaching the 1972 Miami Dolphins to the only perfect season record in NFL history, 17 wins and no losses! Watch this video to find out how…

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LEADING THROUGH COVID-19 CRISIS: DO YOU PIVOT ENOUGH?

By John Lusher / April 15, 2020 /

To gain Velocity in your life and business, you must truly learn to pivot often, especially when you realize you want your actions to provide better or different results. Otherwise, your Velocity will be stalled. The Coronavirus crisis has given all of us time to pivot. Watch this video to find out how I use…

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Leading Through COVID-19 Crisis: The Power of Visualization

By John Lusher / April 14, 2020 /

You truly are living the Velocity Mindset™ when you can clearly visualize what success looks like to you. Speed without direction leads to burnout. Velocity is speed with direction. As we are going through a crisis, what kind of life will you visualize today and what actions will you take to support that vision? #VelocityMindset…

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How to Create Calm and Peace in Relationships While You Shelter from COVID-19

By John Lusher / April 6, 2020 /

With 90% of Americans under Coronavirus stay-at-home orders, many experience enormous strain on their relationships. If you find yourself losing your patience with the people you love or whoever you are sheltering with, watch today’s video for practical strategies you can use to change the conversation and keep your relationships strong during these turbulent times.…

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Leading Through COVID-19 Crisis: How Emphatic Are You?

By John Lusher / March 31, 2020 /

How empathetic are you in times of stress? When stress hits, it is common to become less sensitive to other people’s feelings, to be more on edge, and to be less vigilant about the things we might say that may have negative impacts on others.  As the influencers in the world during this highly stressful…

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Leading Through COVID-19 Crisis: Why The Right Mindset is Critical

By John Lusher / March 30, 2020 /

Having the right mindset is critical to all of our success, especially during a crisis, like Coronavirus. In today’s video, I’d like to introduce you to Michael Rubin, CEO of Fanatics, who overnight converted his Major League Baseball uniforms manufacturing factory to produce masks and gowns that our medical workers desperately need to combat the…

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