Sales

The One Question That Turns “Maybe” Into “Yes” (You’re Not Asking It!)

By John Lusher | March 24, 2025 |

As a top sales consultant, I’ve successfully shown organizations on six continents how to gain velocity in their sales efforts by asking the right questions. Here’s an example: A major financial services firm called me in to review their numbers. It took their advisors five sales calls to close a new investor, and they knew…

8% Growth in a Struggling Market? This Fast Food Giant Reveals the Magic Formula Behind Its Success!

By John Lusher | March 10, 2025 |

Today, several sectors are experiencing downturns due to economic factors. But in the fast food industry, even when demand is soft and year-over-year revenue declines, there is one fast food brand that is growing at a very fast rate. Guess who it is? Drum roll, please…   Taco Bell! That’s right—Taco Bell. Taco Bell is forecasting…

The #1 Cold Outreach Mistake That’s Costing You BIG

By John Lusher | March 3, 2025 |

Ever get a message that starts like this? “Hey Ron, I see that we are both in the same business of helping clients grow. We help consultants like you generate at least 25K a month.” Delete. Why? Two reasons. First, if the only thing personalized in your message is my name, it’s not personalization—it’s a…

DOGE Efficiencies – The Silent Killer of Sales Growth

By John Lusher | February 18, 2025 |

Everyone is talking about efficiencies these days, but let’s talk about DOGE efficiencies when it comes to sales and leadership. You know what’s not efficient? Having a sales department that doesn’t actually know how to sell, a team that isn’t sharpening their skills, or worse—a group of veterans who are just phoning it in, still…

The Game-Changing Sales Strategy You’re Not Using (Yet)

By John Lusher | January 8, 2025 |

As a top sales consultant, I’m often asked by sales executives what they should focus their time on. This question reminds me of my triage days as a young volunteer medic on my town’s ambulance squad.  I was an EMT in Fair Lawn, NJ, and one night, we had a disaster drill involving a school…

What Do You Want to be Known For?

By John Lusher | January 2, 2025 |

What do you want to be known for? As a top sales consultant, I always stress to my clients that the true value and legacy of a person does not start and end with their career. Your legacy story is ongoing until the day you leave this earth, but it must be intentional. As we…

The One Simple Phrase That Crushed Competition and Led to a $1B Buyout

By John Lusher | December 20, 2024 |

They say that if you want to sell more, just find a problem and solve it. Simple advice, right? The problem is, most people don’t know how to do that. As a top sales keynote speaker, I received a call one day from John Treace, Vice President of Sales at Xomed Surgical. He was considering…

The Secret to Winning Clients: How to Engage Both Heart and Mind for Sales Success

By John Lusher | November 15, 2024 |

Is your sales pitch falling flat? Imagine if you could tap into your clients’ true motivations and create a connection so powerful they’re ready to say “yes” before you even make the ask. As a sales strategy consultant, I use my sales mindset training to reveal how to do just that with Velocity Mindset. Watch…

What Does Success Look Like to You?

By John Lusher | November 8, 2024 |

In 1995, my wife and I decided to go back to Hawaii for our fifth wedding anniversary, staying at the Maui Marriott. One morning, we went down for breakfast. As we’re sitting at our table, the waiter comes up, looks at me, and says, “You’re Ron Karr®.” I reply, “Yes, I am.” He goes, “No,…

Surefire Strategy to Instantly Boost Your Sales Close Rate

By John Lusher | October 17, 2024 |

For the past 12 years, I’ve been on retainer, coaching senior executives at a company. In the first two years, I spotted a major issue: they were sending out far too many proposals. How did I know? Their close rate was a dismal 10%. That’s what happens when you’re wasting time on unqualified leads. So…

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The One Question That Turns “Maybe” Into “Yes” (You’re Not Asking It!)

By John Lusher / March 24, 2025 /

As a top sales consultant, I’ve successfully shown organizations on six continents how to gain velocity in their sales efforts by asking the right questions. Here’s an example: A major financial services firm called me in to review their numbers. It took their advisors five sales calls to close a new investor, and they knew…

8% Growth in a Struggling Market? This Fast Food Giant Reveals the Magic Formula Behind Its Success!

By John Lusher / March 10, 2025 /

Today, several sectors are experiencing downturns due to economic factors. But in the fast food industry, even when demand is soft and year-over-year revenue declines, there is one fast food brand that is growing at a very fast rate. Guess who it is? Drum roll, please…   Taco Bell! That’s right—Taco Bell. Taco Bell is forecasting…

The #1 Cold Outreach Mistake That’s Costing You BIG

By John Lusher / March 3, 2025 /

Ever get a message that starts like this? “Hey Ron, I see that we are both in the same business of helping clients grow. We help consultants like you generate at least 25K a month.” Delete. Why? Two reasons. First, if the only thing personalized in your message is my name, it’s not personalization—it’s a…

DOGE Efficiencies – The Silent Killer of Sales Growth

By John Lusher / February 18, 2025 /

Everyone is talking about efficiencies these days, but let’s talk about DOGE efficiencies when it comes to sales and leadership. You know what’s not efficient? Having a sales department that doesn’t actually know how to sell, a team that isn’t sharpening their skills, or worse—a group of veterans who are just phoning it in, still…

The Game-Changing Sales Strategy You’re Not Using (Yet)

By John Lusher / January 8, 2025 /

As a top sales consultant, I’m often asked by sales executives what they should focus their time on. This question reminds me of my triage days as a young volunteer medic on my town’s ambulance squad.  I was an EMT in Fair Lawn, NJ, and one night, we had a disaster drill involving a school…

What Do You Want to be Known For?

By John Lusher / January 2, 2025 /

What do you want to be known for? As a top sales consultant, I always stress to my clients that the true value and legacy of a person does not start and end with their career. Your legacy story is ongoing until the day you leave this earth, but it must be intentional. As we…

The One Simple Phrase That Crushed Competition and Led to a $1B Buyout

By John Lusher / December 20, 2024 /

They say that if you want to sell more, just find a problem and solve it. Simple advice, right? The problem is, most people don’t know how to do that. As a top sales keynote speaker, I received a call one day from John Treace, Vice President of Sales at Xomed Surgical. He was considering…

The Secret to Winning Clients: How to Engage Both Heart and Mind for Sales Success

By John Lusher / November 15, 2024 /

Is your sales pitch falling flat? Imagine if you could tap into your clients’ true motivations and create a connection so powerful they’re ready to say “yes” before you even make the ask. As a sales strategy consultant, I use my sales mindset training to reveal how to do just that with Velocity Mindset. Watch…

What Does Success Look Like to You?

By John Lusher / November 8, 2024 /

In 1995, my wife and I decided to go back to Hawaii for our fifth wedding anniversary, staying at the Maui Marriott. One morning, we went down for breakfast. As we’re sitting at our table, the waiter comes up, looks at me, and says, “You’re Ron Karr®.” I reply, “Yes, I am.” He goes, “No,…

Surefire Strategy to Instantly Boost Your Sales Close Rate

By John Lusher / October 17, 2024 /

For the past 12 years, I’ve been on retainer, coaching senior executives at a company. In the first two years, I spotted a major issue: they were sending out far too many proposals. How did I know? Their close rate was a dismal 10%. That’s what happens when you’re wasting time on unqualified leads. So…