Sales

THIS COMMON TRAIT PREVENTS YOU FROM GOING AFTER MORE SUCCESS

By John Lusher | July 29, 2020 |

The Imposter Syndrome. Are you familiar with it? It is a collection of feelings of inadequacy that persist despite evident success. Turns out, it is a very common syndrome. In fact, in a 2017 article, Entrepreneur magazine looked at 12 world-known celebrities who faced that syndrome on a constant basis and had to battle it…

HOW TO GAIN VELOCITY WHEN A DEAL IS STALLED

By John Lusher | July 27, 2020 |

Picture this: You have a buyer, but they either can’t convince their boss to move forward with the deal or are simply not interested. Now you want to escalate the call to their boss. How do you do it without ticking off the buyer? #VelocityMindset #CloseDeals #MasterSales

How Well Do You Manage Your Four C’s?

By John Lusher | July 24, 2020 |

In his book “Activate Your Brain,” Scott Halford talks about the four Cs we need to be at our optimum best: Certainty, Control, Completion, and Choice. But how do you manage your four Cs in tough times, like this pandemic? Find out in today’s video. #VelocityMindset #CrisisManagement #control #certainty #choice #completion

HOW TO CREATE VELOCITY IN YOUR LIFE WITH INGENUITY

By John Lusher | July 20, 2020 |

There have been several reports in the news of how young people are being very creative in getting around the liquor laws. There are teenagers who realized that by wearing masks, they can mislead the store owners about how old they really are. Now, I applaud them for their creativity. But imagine what would have…

WHAT DO YOU DO WHEN PEOPLE ARE NOT BUYING YOUR SERVICES?

By John Lusher | July 15, 2020 |

When business is down, are you limiting your beliefs on how to look for new opportunities, or are you looking for new creative ways to leverage your expertise in ways you have never done before? I’d like to introduce you to Wally Feresten, SNL’s “Cue Card Guy.” For the past 30 years, Wally has been…

USING YOUR INTUITION DURING TOUGH TIMES

By John Lusher | July 13, 2020 |

Part of being a strong leader is knowing how to use your intuition. So how do you tap into your subconscious mind to find the right solutions to the problems you face? And how do you use intuition during tough times to acquire new clients and achieve the success that you desire? I was interviewed…

DO YOUR THOUGHTS HELP YOU SOLVE YOUR PROBLEMS?

By John Lusher | July 8, 2020 |

Whenever you have a problem that needs to be resolved, there is one question you can ask yourself to help you get clarity, gain Velocity and set yourself on the path to the destination you desire. What’s that one question? Watch today’s video to find out. #VelocityMindset #PositivityCoach #ProblemSolving

ARE YOU WORKING TOO HARD TO CLOSE THE WRONG DEAL?

By John Lusher | July 6, 2020 |

If you are working too hard to get someone to accept your ideas, you have to start asking yourself if this is the right deal. When you work too hard on one deal, you take too much time away from getting the other deals you still need to achieve your goal for the year and…

CUSTOMER TOUCH POINTS: HOW TO ADD VALUE AND STAY RELEVANT

By John Lusher | June 26, 2020 |

You may have heard that in marketing you need ten touch points before someone will actually buy from you. That may seem like a lot. The reality is, however, that getting to ten touch points is not as difficult as you may think. In today’s video, I clarify what a touch point is and what…

ONE SIMPLE TECHNIQUE TO GAIN VELOCITY IN TODAY’S CRISIS

By John Lusher | April 17, 2020 |

Have you ever tried to do something new and your inner voice said: “I have no idea how to do this.” At this moment, what do you do? In this video, I share one simple technique that will enable you to build the foundation for your business success and gain Velocity in today’s new economy.…

Archives

Selling the Met Gala Way

By John Lusher / May 9, 2024 /

The number one reason why sales cultures are not performing the way CEOs want them to is simply because they’re concentrating on the wrong people. That’s right. You see, last Sunday was the annual Met Gala in New York City. The Met Gala was started in 1995 by Anna Wintour, who is the editor-in-chief of…

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Growing Sales the Rolls Royce Way

By John Lusher / May 2, 2024 /

Did you hear that Rolls-Royce announced this week that it is building five brand new buildings on its main manufacturing site in England? So, I ask you, what was the driver for making this huge, expensive decision? Many of you would say it is to build new cars. That is far from the truth. The reason…

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Go Slow to Go Fast

By John Lusher / April 18, 2024 /

Do you know that sometimes you have to go slow to go fast? Recently, I installed a new productivity software program. And like many of you, I figured I knew immediately what I had to do, so I didn’t bother reading the instructions. After two painful hours of trying to get the software to work…

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Thinking Outside the Box: How a Shoe Store Owner Solved the Shoplifting Problem

By John Lusher / April 4, 2024 /

As we’ve all seen for the last year or two, there’s been a lot of shoplifting. A pack of thieves breaking into stores, stealing massive amounts of merchandise, and leaving before the cops come. If they’re caught, they’re back on the streets in a couple of minutes. Shoplifting has gotten to such a high degree…

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Mastering Cross-Selling: Insights from Nature’s Banyan Tree

By John Lusher / March 21, 2024 /

When I think of sales success, I think of a Banyan tree. Look at this tree. It is so magnificent. But look at the integrated network of roots. It’s amazing how it grows. Now, here’s what’s special about a Banyan tree. It’s not like normal trees that have one trunk coming down, and it’s not…

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Closing the 2-Minute Sale

By John Lusher / March 14, 2024 /

I want you to meet Alex. Alex is a van driver who picked me and a few of my colleagues up from the hotel in Albuquerque this weekend to take us to the airport. It was a seven-minute ride. During the ride, Alex asked us if we had traveled to many different cities and ordered…

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How to become part of the inner woven fabric of your client’s organization

By John Lusher / March 7, 2024 /

If you truly want to keep your competitors out of your accounts, you must become part of the inner woven fabric of your client’s organization. Consider that loose piece of thread sticking out of the bottom of your sweater, and you start pulling it. All of a sudden, you inadvertently pull apart the entire sweater.…

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The 4 Questions You Can’t Afford to Leave Unanswered to Close the Deal

By John Lusher / February 22, 2024 /

A few years ago, I was meeting with Steve Forbes in the Forbes building in his private library. The meeting was to discuss the presentation he was about to give to the National Speakers Association that I was president of. Rather, it was to get him to agree to give that presentation. What struck me in…

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The Crucial Factor Missing from Your 2024 Sales Plan

By John Lusher / November 30, 2023 /

As you create your sales plan for 2024, what’s the one issue you must pay special attention to? That one issue is your ideal customer profile, because that’s going to determine whether or not you gain velocity in your sales efforts. Picture business 2012: I was just voted as the Vice President of the National…

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The Answer to Success is in the Questions You Ask

By John Lusher / October 19, 2023 /

In the early ‘90s, I trademarked the phrase “The Question Man™.” I believed then, as I believe now, that the answers to your success lie in the questions that you ask. At that time, I had a great client, Hertz Equipment Rental, that rented backhoes. It was a division of Hertz Rental Car Corporation. The VP of Sales was…

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